2026-03-05
HC28 maison’s CUDDLE Armchair Wins 2026 iF Design Award
HC28 maison begins the year with another international design accolade. Following its recent recognition at the German Design Award, the brand’s CUDDLE armchair has now been honored with the 2026 iF Design Award, one of the most prestigious design awards in the world.
This year’s competition attracted thousands of entries from 68 countries. A jury of 129 international design experts evaluated the submissions through a rigorous and independent process, ultimately selecting the most innovative and forward-thinking designs across disciplines. CUDDLE stood out for its distinctive sculptural form and breakthrough approach to comfort, earning recognition in the Product Design – Furniture category.
Designed by Chinese designer Frank Chou, CUDDLE is defined by its rounded, embracing silhouette and ultra-soft stretch upholstery. At its heart lies innovation and dedication. HC28 maison’s commitment to redefining comfort led to a breakthrough design that achieves the perfect balance—springy yet not rigid, soft but never sagging.
CUDDLE is more than a piece of furniture—it is a living experience, a celebration of craftsmanship, and an invitation to unwind in style.
This latest recognition not only celebrates the design concept behind CUDDLE, but also reinforces HC28 maison’s commitment to push design and its growing presence on the global design stage.
This year’s competition attracted thousands of entries from 68 countries. A jury of 129 international design experts evaluated the submissions through a rigorous and independent process, ultimately selecting the most innovative and forward-thinking designs across disciplines. CUDDLE stood out for its distinctive sculptural form and breakthrough approach to comfort, earning recognition in the Product Design – Furniture category.
Designed by Chinese designer Frank Chou, CUDDLE is defined by its rounded, embracing silhouette and ultra-soft stretch upholstery. At its heart lies innovation and dedication. HC28 maison’s commitment to redefining comfort led to a breakthrough design that achieves the perfect balance—springy yet not rigid, soft but never sagging.
CUDDLE is more than a piece of furniture—it is a living experience, a celebration of craftsmanship, and an invitation to unwind in style.
This latest recognition not only celebrates the design concept behind CUDDLE, but also reinforces HC28 maison’s commitment to push design and its growing presence on the global design stage.





